Professionals and academia alike have been screaming the importance of business plans for decades. Thousands of books and millions of lines of code have been written to help entrepreneurs write one. You’ll use it raise money, court co-founders, and explain yourself to potential partners. It’s often defined as the 20-to-50 page document that explains where you’re taking your company. A high quality plan can be the difference between getting what you want, or not even getting the first meeting at all.

Why do you want a business plan? You already know the obvious reasons, but there are so many other good reasons to create a business plan that many business owners don’t know about. – Entrepreneur Magazine

Nearly all business experts agree on one thing: the importance of drafting a business plan. –

The value of a business plan simply cannot be overstated. Putting ideas and concepts down on paper is invaluable and the act of researching and compiling data about your competitors and the market will prove to be very useful in the years to come. – NASDAQ

Possibly The Most Important Business Writing You’ll Ever Do! – Biz Plans Plus

What I’ve learned as an entrepreneur and investor is that it’s important to outline your business plan carefully. Consider all the variables so you don’t rush into anything and test your assumptions. – Forbes

A business plan is an essential tool for companies raising capital – and your business plan needs to be “investor ready”. – VC Gate

We could have easily found hundreds more quotes, but I think you get the point: this is an incredibly important document to the success of your business.

We’ve invested in over 100 different startups in the last three years, so we’ve seen our fair share of both amazing business plans, as well as embarrassingly bad ones. Here is a list of the biggest mistakes we see:

-The deal’s structure is either sloppy or absent

-The writing is piss/poor and alludes to any number of other unknown weaknesses the founder probably possesses

-The content doesn’t focus on the meat of the opportunity

-The hypotheses discussed are not realistic

-Too many rookie-red flags are shown

What Do We Mean When We Say “+ Design”?

It’s quite simple. Most business plans look like this:

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This is acceptable if you’re building a company in the 80’s, but isn’t acceptable in today’s world. Modern attention spans have forced entrepreneurs to re-think how they transfer information. A block of text isn’t good enough anymore. What we’re proposing is we first write and perfect your business plan in the boring format above. Then once you’re set on the content, we’ll make it look something like this:

“Word” Style – Typically Exported As A PDF

Example 1

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Example 2

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Example 3

“Slide” Style – Typically Exported As A PDF

Example 1

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Example 2

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Example 3

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These are the steps we’ll go through to create your executive summary:

1. We’ll set up a phone call with one of our startup experts for a consultation. The goal of this phone call will be to (a) learn more about your company (b) determine the more likely ways that you’ll personally need an business plan (c) provide our opinions as to some strategy and structure and then (d) learn more about the who/what/when/where/how of the opportunity so we can…

2. We will then write a rough draft given the information that we have, and email you a copy of it.

3. You’ll make edits and provide feedback.

4. We’ll make changes accordingly and send you the final copy. If it requires further changes we’ll be happy to do so.

5. After the content has been figured out, we will provide you with a set of proposed “templates” when it comes to the design’s vision. These aren’t cheesy PowerPoint templates. It will be well beyond that. You’ll be able to choose from multiple formats (slideshow, Word, etc.).

6. We will then combine the two elements (the design and content) into one document. We’ll then send you a copy of the rough draft and wait for your approval.

7. From there you’ll have the beautiful and final product.

To order a business plan + design, the first step is to start a casual email conversation with someone from our team. So fill out the contact form below and we’ll get back to you ASAP.

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